20 January, 2011

But Did You Put Actual Contact Information On Your Linkedin Profile?

Do you have actual contact information on your Linkedin profile?

Don't be like the consultant who appeared on a Charleston, WV radio show and invited listeners to get in touch with her through Linkedin. There was no contact info on her Linkedin page so the only listeners who could actually contact her were the people who were already 1st-level connections in Linkedin or members the same LInkedin groups of which she was a member.

I looked her up in the phone book and sent her a note telling her she should put actual contact info in her profile. I suggested she put it in the "SUMMARY" section of her profile where it will show up in Google searches.

Still, she insisted that "all her info was public". No, it wasn't. Linkedin has your email address but it only shows up on your profile to people with whom you are already connected in some way - either through direct, first-level connection or through a group, primarily.

If you want your phone number and/or email to show up on your profile you have to put it there.

Yesterday I noticed that a member of one of my Linkedin groups was looking for a job. On his Linkedin profile he said recruiters and headhunters should contact him by email but his email address appeared nowhere on his profile. When I brought the omission to his attention he thanked me and expressed embarrassment.

Have you looked at your profile? Does it contain actual contact information?

I ask because I spend about an hour or two each day inviting new members to my 3 Linkedin groups and I'd say that only about 3 or 4% of the profiles I see contain any contact info which means I may have tried to invite you to join one of my groups but didn't have a way to contact you.

Have you Googled yourself to see what non-Linkedin users see in your public Linkedin profile (which is different than the profile your direct connections see).

Make your Linkedin account work harder for you. Put actual contact information in your Linkedin profile.

I have actual contact info - phone number and email address - 2 places on my profile: under "contact settings" and, more importantly, in the "Summary" section which shows up in Google searches on my public profile.

Don't make prospective clients or employers work so hard to contact you. Put actual contact information on your Linkedin profile. Make your Linkedin account work harder, don't make potential contacts work harder.

Oh, and if you are logging on to your Linkedin account every day - as you should - and checking your "inbox" and looking at "who's viewed your profile" you may have noticed that a lot of people you know or want to know have viewed your profile but didn't contact you. Is it because you didn't put actual contact information on your profile?

Don't make your prospective contacts work harder, make your Linkedin account work harder. Put contact information on your Linkedin profile.

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