09 May, 2011

Natalie Tennant Squanders A Chance To Actually Have A Message On The Hoppy Kercheval Show

On this morning's radio show, Hoppy Kercheval gave Natalie Tennant an opportunity to make some news and say something that will get people talking about her campaign. She squandered it. Kercheval asked her an abortion-related question and instead of taking the opportunity to say the one thing she can say that no other candidate can say - that she is the only pro-choice liberal in the race - Tennant stuck with the message that isn't working and talked about Luntz-tested words like "accountability" and "transparency". She's at 17% in the polls and claims to "feel good" abut her campaign and insists that her "message" of accountability and transparency is "resonating" with voters.

I understand that elected officials like Tennant are surrounded by supporters and sycophants who won't tell her that her "message" isn't a message and that if she doesn't start saying something different she's going to keep getting the results she's getting but I don't understand how a women with a masters degree  can't understand the polls. Tennant probably took no fewer than 3 or 4 statistics classes in college so she understands how polls work and she has to know that if her so-called "message" is resonating with voters she'd be polling higher than 17%.

I also understand that when all your friends are in politics it's easy to have the misconception that all voters are engaged and aware of what you stand for. They're not. Just yesterday I saw an email from a Ph. D. who was still deciding between Tennant and Thompson - two candidates who are about as dissimilar as two candidates can be.

Natalie Tennant is running a lousy campaign. She's lucky Emily's List doesn't ask for their money back.

Is there nobody in Tennant's inner circle who will tell her the truth that her so-called message isn't a message and that it's not "resonating"?

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